©2026
About CHU*
Experience
©2026
Where I've Been
Cathay Financial Holdings (via Wistron)
Product Designer (Taichung, On site)
2024 – 2026
Designed and maintained features across three regional apps — a Vietnam loan app, a Cambodia merchant app, and a Cambodia mobile banking app. Streamlining complex flows, cutting application time by 55%, boosting key feature adoption by 28%, and scaling a 120+ component Design System for iOS & Android.
Kaigenix Health Ltd
Founding Product Designer (London, Remote)
2023 – 2024
Led 0-to-1 product design across 5 health tech products — conducting 29 user interviews, cutting development cycles by 35%, and improving medication tracking success rates by 25% through a 30+ component design system.
Girls Who Impact
Web Design Volunteer (Michigan, Remote)
2023 – 2024
Built a brand design system from scratch and restructured landing page IA — reducing mobile bounce rate by 27%, lifting CTA clicks by 45%, and attracting 260+ new visitors.
Engaj Media
Product Design Intern (London, Remote)
2023 Summer
Built 3D web experiences with Spline and Three.js, increasing session duration 2.3x and achieving sub-2.5s load times.
Good design is always invisible
Here's how I think
Always Iterating
Good enough isn’t enough. Iterate, test, listen — then refine again.
Humans first, always
Design for real people, not ideal users. It should fit naturally into messy, everyday life.
Every detail counts
Small things make big differences. Typography, color, motion — nothing is accidental.
Less is more
Clarity over clutter. If users don’t get it instantly, it’s not done yet.
Off the Clock
©2026
The human behind the work
Conceptual photography. Installation art. Virtual worlds. I'm drawn to the spaces where art and imagination overlap — and it all ends up in the work somehow.
And what Chu makes
Beyond my design work, I take on independent projects and personal explorations — spanning app design, branding, spatial concepts, and 3D visual experiments. Each project is a chance to push my thinking further and stay creatively restless.
Say Hello :)
©2026
©2026
About CHU*
Experience
©2026
Where I've Been
Cathay Financial Holdings (via Wistron)
Product Designer (Taichung, On site)
2024 – 2026
Designed and maintained features across three regional apps — a Vietnam loan app, a Cambodia merchant app, and a Cambodia mobile banking app. Streamlining complex flows, cutting application time by 55%, boosting key feature adoption by 28%, and scaling a 120+ component Design System for iOS & Android.
Kaigenix Health Ltd
Founding Product Designer (London, Remote)
2023 – 2024
Led 0-to-1 product design across 5 health tech products — conducting 29 user interviews, cutting development cycles by 35%, and improving medication tracking success rates by 25% through a 30+ component design system.
Girls Who Impact
Web Design Volunteer (Michigan, Remote)
2023 – 2024
Built a brand design system from scratch and restructured landing page IA — reducing mobile bounce rate by 27%, lifting CTA clicks by 45%, and attracting 260+ new visitors.
Engaj Media
Product Design Intern (London, Remote)
2023 Summer
Built 3D web experiences with Spline and Three.js, increasing session duration 2.3x and achieving sub-2.5s load times.
Good design is always invisible
Here's how I think
Always Iterating
Good enough isn’t enough. Iterate, test, listen — then refine again.
Humans first, always
Design for real people, not ideal users. It should fit naturally into messy, everyday life.
Every detail counts
Small things make big differences. Typography, color, motion — nothing is accidental.
Less is more
Clarity over clutter. If users don’t get it instantly, it’s not done yet.
Off the Clock
©2026
The human behind the work
Conceptual photography. Installation art. Virtual worlds. I'm drawn to the spaces where art and imagination overlap — and it all ends up in the work somehow.
And what Chu makes
Beyond my design work, I take on independent projects and personal explorations — spanning app design, branding, spatial concepts, and 3D visual experiments. Each project is a chance to push my thinking further and stay creatively restless.
Say Hello :)
©2026
©2026
About CHU*
Experience
©2026
Pro Services®
Cathay Financial Holdings (via Wistron)
Product Designer (Taichung, On site)
2024 – 2026
Designed and maintained features across three regional apps — a Vietnam loan app, a Cambodia merchant app, and a Cambodia mobile banking app. Streamlining complex flows, cutting application time by 55%, boosting key feature adoption by 28%, and scaling a 120+ component Design System for iOS & Android.
Kaigenix Health Ltd
Founding Product Designer (London, Remote)
2023 – 2024
Led 0-to-1 product design across 5 health tech products — conducting 29 user interviews, cutting development cycles by 35%, and improving medication tracking success rates by 25% through a 30+ component design system.
Girls Who Impact
Web Design Volunteer (Michigan, Remote)
2023 – 2024
Built a brand design system from scratch and restructured landing page IA — reducing mobile bounce rate by 27%, lifting CTA clicks by 45%, and attracting 260+ new visitors.
Engaj Media
Product Design Intern (London, Remote)
2023 Summer
Built 3D web experiences with Spline and Three.js, increasing session duration 2.3x and achieving sub-2.5s load times.
Pro Services®
Here's how I think
Always Iterating
Good enough isn’t enough. Iterate, test, listen — then refine again.
Humans first, always
Design for real people, not ideal users. It should fit naturally into messy, everyday life.
Every detail counts
Small things make big differences. Typography, color, motion — nothing is accidental.
Less is more
Clarity over clutter. If users don’t get it instantly, it’s not done yet.
Off the Clock
©2026
The human behind the work
Conceptual photography. Installation art. Virtual worlds. I'm drawn to the spaces where art and imagination overlap — and it all ends up in the work somehow.
And what Chu makes
Beyond my design work, I take on independent projects and personal explorations — spanning app design, branding, spatial concepts, and 3D visual experiments. Each project is a chance to push my thinking further and stay creatively restless.
Say Hello :)
©2026