©2024
CryptoX*
Timeline
4 Days
My Role
Solo Project
About
Invite Friends to Win USDT Mystery BOX
A one-page event built around a mutual reward loop — invite a friend, complete a trade, and you both unlock a USDT Mystery Box.
Project Goal
Boot more users into CryptoX
Boost more user activity by offering the chance to earn mystery USDT box.
Target User
Engagement
Users who are likely to engage in trading activities regularly and have a network of friends or acquaintances interested in cryptocurrencies.
Business Goal
Marketing strategy
Attract new users to sign up for the CryptoX platform and encourage both new and existing users to engage in trading activities.
Challenge
Crypto trading is a solo activity — how do you make it social enough that users want to bring their friends in?
Solution
Social Mechanic
A mutual reward loop — existing users share a personal invite link, and when the friend signs up and completes a qualifying deposit or trade, both parties unlock a USDT Mystery Box together.
Engagement
Integrated a custom 3D Mystery Box animation aligned with the brand style to make the "unlock" moment feel cheerful and rewarding.
Conversion
Optimized the user flow for quick sharing and low-friction participation to spark viral growth across both PC and mobile (H5).
How it works
3 Steps to get USDT
1. Share event link
The CTA is designed to be immediately visible — because the first second a user lands on the page determines whether they share or scroll away.
2. Get chance to earn USDT
Complete the mission and unlock your shot at a USDT Mystery Box.
3. Manage the mission
Users can track their progress, check remaining draws, and monitor earnings — all in one place.
User flow
Login State & Routing
Users are routed by login status — existing users can open their Mystery Box and invite friends directly, while new visitors see a locked preview that nudges them to sign up.
More to explore.
©2024
CryptoX*
Timeline
4 Days
My Role
Solo Project
About
Invite Friends to Win USDT Mystery BOX
A one-page event built around a mutual reward loop — invite a friend, complete a trade, and you both unlock a USDT Mystery Box.
Project Goal
Boot more users into CryptoX
Boost more user activity by offering the chance to earn mystery USDT box.
Target User
Engagement
Users who are likely to engage in trading activities regularly and have a network of friends or acquaintances interested in cryptocurrencies.
Business Goal
Marketing strategy
Attract new users to sign up for the CryptoX platform and encourage both new and existing users to engage in trading activities.
Challenge
Crypto trading is a solo activity — how do you make it social enough that users want to bring their friends in?
Solution
Social Mechanic
A mutual reward loop — existing users share a personal invite link, and when the friend signs up and completes a qualifying deposit or trade, both parties unlock a USDT Mystery Box together.
Engagement
Integrated a custom 3D Mystery Box animation aligned with the brand style to make the "unlock" moment feel cheerful and rewarding.
Conversion
Optimized the user flow for quick sharing and low-friction participation to spark viral growth across both PC and mobile (H5).
How it works
3 Steps to get USDT
1. Share event link
The CTA is designed to be immediately visible — because the first second a user lands on the page determines whether they share or scroll away.
2. Get chance to earn USDT
Complete the mission and unlock your shot at a USDT Mystery Box.
3. Manage the mission
Users can track their progress, check remaining draws, and monitor earnings — all in one place.
User flow
Login State & Routing
Users are routed by login status — existing users can open their Mystery Box and invite friends directly, while new visitors see a locked preview that nudges them to sign up.
More to explore.
©2024
CryptoX*
Timeline
4 Days
My Role
Solo Project
About
Invite Friends to Win USDT Mystery BOX
A one-page event built around a mutual reward loop — invite a friend, complete a trade, and you both unlock a USDT Mystery Box.
Project Goal
Boot more users into CryptoX
Boost more user activity by offering the chance to earn mystery USDT box.
Target User
Engagement
Users who are likely to engage in trading activities regularly and have a network of friends or acquaintances interested in cryptocurrencies.
Business Goal
Marketing strategy
Attract new users to sign up for the CryptoX platform and encourage both new and existing users to engage in trading activities.
Challenge
Crypto trading is a solo activity — how do you make it social enough that users want to bring their friends in?
Solution
Social Mechanic
A mutual reward loop — existing users share a personal invite link, and when the friend signs up and completes a qualifying deposit or trade, both parties unlock a USDT Mystery Box together.
Engagement
Integrated a custom 3D Mystery Box animation aligned with the brand style to make the "unlock" moment feel cheerful and rewarding.
Conversion
Optimized the user flow for quick sharing and low-friction participation to spark viral growth across both PC and mobile (H5).
How it works
3 Steps to get USDT
1. Share event link
The CTA is designed to be immediately visible — because the first second a user lands on the page determines whether they share or scroll away.
2. Get chance to earn USDT
Complete the mission and unlock your shot at a USDT Mystery Box.
3. Manage the mission
Users can track their progress, check remaining draws, and monitor earnings — all in one place.
User flow
Login State & Routing
Users are routed by login status — existing users can open their Mystery Box and invite friends directly, while new visitors see a locked preview that nudges them to sign up.